Index building — early access
Find the Indian creators who actually get views
Follower counts don't tell you who to book. CreatorIndex ranks nano to top-tier creators across India by niche, city and language — on real reel views, engagement, audience quality and the content formats that scale.
Built for brand & agency teams
Everything you need to shortlist creators with confidence
Real reach, not follower counts
Average and median reel views over the last 30 posts, views per follower and engagement — the numbers a brand actually pays for.
Which formats scale
Every post is labelled — tutorial, skit, transformation, review, vlog — so you can see which format wins for a creator or a whole niche.
Audience-quality signals
Reach far below followers, follow-for-follow growth and sudden spikes are flagged, and businesses are kept out of creator results.
Every language and city
Hindi, Hinglish, Tamil, Telugu, Bengali, Marathi and more, detected from captions — filter a shortlist to the audience you need.
Brand-collaboration history
See which industries a creator has already worked with — fintech, beauty, D2C, auto — before you reach out.
Describe it, find them
Search in plain language — “budget travel in Himachal” — and get creators ranked by how closely their content matches.
How it works
Discover
Creators are found across 30 niches and India's major cities, then refreshed on a schedule.
Classify
Each creator gets a niche, tier, language and quality score; every post gets a content format.
Shortlist
Filter, compare and open any creator's full performance profile in one click.
Stop guessing who to book.
Shortlist creators on the numbers that decide a campaign — reach, format and audience quality.
Get started